Si Scott Studio was established in early 2006. The studio specializes in a unique blend of hand-inked and penned design with a mix of modern and traditional typography for clients such as Hugo Boss, Audi, Pentagram, Nike, MTV, BBC, Non-Format, Adidas, and Paul Smith.

http://siscottstudio.com

 

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THE CAUSE

The World Wildlife Fund (WWF) works to protect nature in 100 countries. It is supported by nearly five million members worldwide.

http://worldwildlife.org

THE CONCEPT 

“I chose the WWF because it means a lot to me to try and help the plight of animals across the world as man’s ever-growing greed continues to devour and destroy the planet at an alarming rate. My graphic doesn’t relate directly to the WWF but I wanted to create a graphic that would help make money for such a worthy cause rather than one that related directly to it [visually]. I think a lot of design intended to raise money for charities makes the mistake of forgetting that the main aim of the design is to help raise money, not to directly [represent it in a visual way].”