Born in the U.S.A.

 
The Human Rights Institute of the University of Connecticut announces its 2009 Conference Campaign. Each year the institute hosts an event with dozens of scholars addressing a major human rights issue. This year the conference (Oct 22-24) took “a significant departure: the focus was turned to human rights issuses in the USA.”
 
“The process of becoming truly empathetic, and thus impactful in the resolution of human rights issues, means getting personal with the topics,” write Brian Grabell and Rich Holland of Co:Lab, the have designed the current campaign. “So long as we believe these plights only occur ‘over-there,’ we desensitive ourselves.”
 
The campaign developed for the Human Rights Institute focuses on this: “By declaring our humanity right here + right now, we also declare that there is no distinction between ‘over-here’ and ‘over-there.'” Grabell also notes “We asked photographers from across the Country to capture images typifying the heart of America. The aim is to continue this campaign by spreading the word about this organization and their work by having any individual who wants to get involved and contribute to do just that. ”

 

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About Steven Heller

Steven Heller is the co-chair of the SVA MFA Designer /Designer as Author + Entrepreneur program, writes frequently for Wired and Design Observer. He is also the author of over 170 books on design and visual culture. He received the 1999 AIGA Medal and is the 2011 recipient of the Smithsonian National Design Award.

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