Fins and Chrome, Ooh La La

“To call Art Fitzpatrick an automobile illustrator,” writes Dave Caldwell in The New York Times, “is to leave half of the canvas blank.” Mr. Fitzpatrick is the man behind the chrome when it comes to selling cars in dreamlike illustrations “pitching a carefree lifestyle.” His luminescent ads for Life, Look,
and the Saturday Evening Post for Pontiac Bonnevilles and
Catalinas created the aura for American behemoth automobiles (and
influenced Bruce McCall’s parodies (bottom) in “The Last Dream-O-Rama.”)
The Times refers to him as “the Michelangelo of the Muscle Car,” but
more than that, he is the chronicler of the American Dream. See his
recent set of Fins and Chrome U.S. stamps below.

Daily Heller, Imprint: Print Magazine's Design Blog

About Steven Heller

Steven Heller is the co-chair of the SVA MFA Designer /Designer as Author + Entrepreneur program, writes frequently for Wired and Design Observer. He is also the author of over 170 books on design and visual culture. He received the 1999 AIGA Medal and is the 2011 recipient of the Smithsonian National Design Award.