Qui Est Gigi Gaston?

Qui est Gigi Gaston? Or more to the point, quelle est Gigi Gaston? Josh Gosfield says she is a major Parisian actress and chanteuse.
Or as Norman Mailer is said to have written in a 1974 Esquire story: “Could this Black Flower with a voice like Piaf have guessed that when she bloomed into a teenage
singing idol
for post-war European youth, and later became the Continental fashion icon and sexy French pin-up girl
on the
bedroom walls of the hippest kids, that the future would strangle her dreams of normalcy, like the protagonists
in one her romantically fatalistic songs? No, of course not. Because the characters of Greek tragedies
are
always the last to know their fates.”
 
But did she really exist?
 
You can find out more in the exhibition that features magazine covers, photographs, and a film by Jean-Luc Goddard, expertly assembled by Gosfield at the Gigi Gaston: The Black Flower exhibition at Steven Kasher Gallery in NYC from October 22 through November 25, 2009 with a Reception on October 22, 6-8 p.m. Or see more pitch-perfect publications here
 
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About Steven Heller

Steven Heller is the co-chair of the SVA MFA Designer /Designer as Author + Entrepreneur program, writes frequently for Wired and Design Observer. He is also the author of over 170 books on design and visual culture. He received the 1999 AIGA Medal and is the 2011 recipient of the Smithsonian National Design Award.

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