Author Archives: August Heffner

About August Heffner

August Heffner is a graphic designer, art director, educator and illustrator. He was born in an antique store in St. Louis, MO and moved to New York City to work for his design heroes Matteo Bologna and Stephen Doyle. For awhile he worked for a really, really big branding firm. He is now a design manager at The Museum of Modern Art, the art director of Diner Journal as well as an illustrator and educator.

The 48 Best Gun Manual Covers

The 48 Best Gun Manual Covers as ranked by me, a gun-hating liberal New Yorker. These beauties are each $2.99 at GunGarage.com, but after you are done loving the fantastic vernacular typography and copy-shop colors please visit the following hand-gun violence awareness organizations PAX, CSGV,  NYAGV and any others you’d like to add in...

MoMA iPhone Application

The Museum of Modern Art iPhone app is now available, and free! First off, full disclosure, I work for MoMA. Secondly, I did not work on this app, our brilliant digital media department expertly crafted it (Spencer Kiser doing the real heavy lifting). What I find most interesting about this app is its simplicity...

Why I Stopped Snapping Photographs

A few years ago, I stopped bringing a camera on vacation. It has been an amazing experiment and I haven’t regretted it once. Traveling to a foreign country without a camera feels like that reccurring nightmare of showing up to school with no shoes on. At first you feel unprepared, naked and as though...

Typography on Trash Day

It’s official: I’m not allowed to go running on trash pick-up day in Brooklyn anymore. There’s just too much good stuff and too little room in my home. Wednesday, I spotted sweet stack of 1975 Jacques Cousteau books less than a mile from the start of my run, but had to lug them back...

Google News Archive = Typographic Inspiration

While starting any new design project I try to balance academic research with a strict adherence to Edward DeBono’s procedure of random stimulation. I used to sit with the huge 1912 American Type Founders Specimen book in front of my computer and slowly leaf through, imagining my project in many styles. While I’ve used...

Photography Magazines: Printed and Backlit

This year I’ll begin designing the first printed magazine of my career. This is a very odd thing, as also this year I’ll be helping to develop the first iPad app of my career. My head is spinning with the anachronism. Like most designers, I make any new project an excuse to go shopping....

The First Words Project

“First Word” is one of the small projects I’ll assign to typography students this fall. The project is simple. With any sort of image recording device (camera, phone, screen-shot) take a photo of the first word you read every morning until the next class. Quality doesn’t matter, honesty does. The important part of the...

Genre: Hip-Hop/Rap

As a nine-year old, I received my first hip-hop cassette tape, “On the Rap Tip,” as holiday gift from my mother. (My second cassette was a bootleg of 2 Live Crew I stole from my older sister!). I was a Midwestern kid learning about urban music from two coastal cities I was nearly equidistant...