Author Archives: Guest Contributor

Replacing Hate with Design Advocacy

The weeks following the 2016 Presidential election saw an unprecedented rise in hate speech, hate crimes, vandalism and violence against minorities and people of color. Vicki Meloney, an Associate Professor at Kutztown University, took notice and decided to make a change, thus Replace-the-Hate was born.

How to Create a Culture of Design Thinking

Everyone wants to be innovative, but few willingly work toward a culture of raw, risk-taking creativity. Slowly but surely, that's changing at companies like GE, Turner, and Capital One who have implemented design thinking in their day-to-day business practices.

4 Steps for Defining a Target Audience

Identifying your target audience is a key step in establishing a strong foothold in the marketplace. Branding expert Carolina Rogoll shares her vast knowledge on all-star branding in her online course, Brand Building 101: How to Build, Manage and Market a Brand.The following course excerpt dives into the process of defining a brand’s target...

print on demand technology

Printing on Demand: 3 Things You Need to Know

Whether you’re creating a portfolio, photography monograph, comic book or children’s book, getting your digital work to translate to the physical world takes some insight into the printing process. Here's what you need to know about print-on-demand technology.