About Heidi Meredith

Heidi Meredith is partner and designer at GOLD, a small design studio in San Francisco. She got her MFA in design from California College of the Arts, and before that she worked at McSweeney's Publishing for seven years.

Thesis Making

How do you start “making” for your graduate thesis in design? It was actually a somewhat difficult task. Sure, you may find that thing that interests you (for me it’s lost historical places in San Francisco) but then how do …

Season of Letterpress

Since my post about letterpress and learning to handset type, I’ve moved on to using plates as well experimenting on the press, a la H.N. Werkman. As for the plates, our class made business cards, and as tough as I …

Long Live the Composing Stick!

This semester, I’m taking a letterpress class as a way to alleviate the pressures of my thesis—and to get away from the computer. The class is six hours every Friday, and it is definitely a different way of thinking. Sitting …

Oh Diana

I just recently bought the lomography reproduction of the Diana camera. For those who don’t know, the Diana was made in the ’60s but thought a failure because of the light leaks and unpredictable photos it produced. These quirks were …

Full Circle Press

I recently made some wedding invitations for a good friend of mine. We went to Judith at Full Circle Press in Nevada City, CA to letterpress them. Judith began working at her father’s print shop in Nevada City when she …

San Francisco Signs

Lots of the bodegas around San Francisco have these really amazing typographic signs hanging out front. I like the swirls and curls that many of them incorporate both in the shape and the ornamentation. Many of these signs have neon …

Screen Printing, Round One

Recently, the grad school friends and I went to Mission Cultural Center and did some amateur screen printing. This was one more way for us to make and think about our thesis and have some fun at the same time. …

Swiss Miss

The first time I went to Palm Springs, we went on this really cool mid-century architecture tour called PS Modern. I’m so glad I took this tour, and The New York Times describes it perfectly: On Palm Spring’s main drag …