Branding & Identity Design

Looking to better your branding design, or write a branding strategy? How do you get started? Print has a great collection of logos, and analysis to help you jump start the branding design process.

DuBouchett and Paul Rand’s Illustrated Trademarks

Paul Rand took over the Dubonnet Man from its originator A.M. Cassandre when the liquor came to the United States. He also created the Coronet Man, the mascot for Coronet Brandy. But did you know about the DuBouchett Man (a Harlequin by any other name)? These are all illustrative trademarks, of which he did...

100 Designers Everyone Should Know: CW&T

CW&T is the Brooklyn-based art and design practice of Tokyo-born Che-Wei Wang, 38, and Taylor Levy, 33, who originally hails from Montreal. Their products are funded through Kickstarter campaigns, and are thoughtfully made, carefully considered, and engineered to do what they do—often for multiple generations.

Weekend Heller: Book Covers Live and Live

"Be My Cover: An Exhibit of Contemporary Cover Design" features 100 of Penguin Random House’s most iconic book covers. The selection gathers book covers published worldwide within the past 10 years by more than 15 imprints from Penguin Random House. This work has been created, or art directed, by 33 designers straddling the Atlantic,...

Meet the Judges: Justin Peters

In this series, we will interview each 2018 Regional Design Awards judge and take a closer look at some of the spectacular work they've created during their career. Meet Justin Peters who has been solving complex branding challenges around the globe for over two decades.

Meet the Judges: Alexander Isley

In this series, we will interview each 2018 Regional Design Awards judge and take a closer look at some of the spectacular work they've created during their career. Meet Alexander Isley, who first gained recognition in the early 1980s as the senior designer at Tibor Kalman’s influential M&Co.

MAD Magazine’s New Facial Recognition

As MAD Magazine begins a new era today with its new logo design, Heller speaks with Bill Morrison, executive editor, Doug Thomson, MAD design director and Suzy Hutchinson, MAD art director about this new incarnation of probably the oldest American humor and parody magazine.