Branding & Identity Design

Looking to better your branding design, or write a branding strategy? How do you get started? Print has a great collection of logos, and analysis to help you jump start the branding design process.


Designer of the Week: Jaymie McAmmond

Jaymie McAmmond's recent career move has taken her from developing branding stories for Starbucks design to working on packaging design at an NYC studio.


Teeny Weeny Posters

Steven Heller showcases a set of poster stamps—small, yes, but of major significance to the histories of commerce, advertising and poster art.


The Fascist World’s Expo

The World's Fair that never happened began in 1936 when the Fascist Italian government was selected to host the Exhibition in Rome in 1941.

The Bottle’s the Thing: The Branding Evolution of Soda Pop

My fascination with brand design started with the soda-pop realm. I’d always loved leafing through old magazines and usually paid more attention to the advertising in them than the articles. Because my father had a collection of Life magazines beginning with the first issue in 1936 and continuing through the World War II years,...


The Multimedia Comics Artist Behind Netflix’s Daredevil

If you’ve been captivated by the bold, atmospheric cinematography of Daredevil‘s first season on Netflix, you might want to seek out the similarly stunning comic book version by Alex Maleev. Series executive producer Jeph Loeb credits Maleev as a key visual influence: “With Alex’s art, we looked at that and said ‘that’s the look...


Talking Heads

We may be on the verge of losing our letterheads, but even in the digital space they still have relevance. Here are a few Steven Heller found in Rome.