The billion dollar launch of the iPhone was met with petty complaints and indifference, highlighting the need for a Maslowian story-pyramid.
Ellen Shapiro set out to find the designers behind a new design campaign for Chicago's Downtown Hyde Park and learned a lesson about the impact of design.
Sagi Haviv discusses principles of identity design as they manifest in trademarks created for educational institutions.
Meet Miami-based Designer of the Week Sara Nicely, a graphic designer and illustrator with a love for branding and typography.
Sagmeister & Walsh are at it again. For six months they've been working with advanced contemporary fashion brand MILLY on a rebranding that you have to see.
In this excerpt from the new book The Physics of Brand, learn about the life and death of brands and the way they impact human psychology.
Mark Randall, the founder of World Studio in NYC, Design Ignites Change and SVA's IMPACT!, is also a beekeeper and ice cream entrepreneur.
Designer and author Daniel Will-Harris comments on Hillary Clinton and Donald Trump's 2016 election logos that reflect not only their personalities, but the approaches to their campaigns.
One of the least-celebrated but most original design genres during the mid- to late-'60s was TV graphics.
AIGA's Executive Director Julie Anixter recently interviewed Roger McGuinn about The Byrds and McGuinn's own solo covers.