Color & Design

Print considers the overt and subtle impact of color in design. Our contributors have covered projects that link color and design with social action, Damien Hirst, and Pinterest, to name just a few. A brand’s color scheme is as much a part of its identity as any logo. With Imprint’s vibrant and thoughtful coverage of color in its multiplicity of hues, we’ve got all the color design ideas to spark rainbows of inspiration.

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7 Smashing Holiday Gifts for Pattern Design Fans

Crazed for patterns? Short on holiday-shopping ideas? We got you covered! Below we’ve gathered fantastic gift ideas for anyone whose eyes sparkle at the notion of a kicky pattern design. Start with Fido. A sharp dog counts as a clever fashion accessory (even as his value well transcends that role). Why not outfit your...

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Wunderkammer of Color: November 2013 Edition

Greetings, color fans! Here are my latest, juiciest chromatic finds: Are they wasabi- or pea-green? Nuclear Granny Smith or—my controversially favorite color—highlighter yellow? Whatever hue you assign to them, New York City’s hybrid fleet of “Boro taxis” hit the city’s streets last August and, more recently, The New York Times. Licensed to cruise only...


Color and Pattern Trends from the Spring 2014 Fashion Shows

The spring ’14 runway shows have come and gone and I am thrilled to bring you a few trend highlights from the four week event. Patterns have taken a back seat for the past several seasons, but Spring ’14 appears to be the season of the print, with many apparel designers using pattern and...


An Unofficial Visual History of Camouflage

It’s uncanny, the similarities between birthing babies and books. No sooner do you pop out the first one, folks start eagerly chatting you up about #2. While the jury remains out on sibling-making for our son, I’m at least equipped with an answer for what I’ll tackle for book #2: a popular history of...


ROY G. BIV: Outtakes from a Color Maven Tour

Color mavens, the universe just keeps on giving. One month into the release of my new book ROY G. BIV: An Exceedingly Surprising Book About Color, I’ve amassed a wealth of intriguing new facts, lore and stories. Here are a few of my best finds. Exactly how many shades of gray are there? Steve...


Mad (Magazine) Crazy…

At a time before cable television and the internet, "Mad Magazine" truly ruled and paved the way for "National Lampoon" and Saturday Night Live.

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The Science, Business and Voodoo of Color in Marketing

Color persuades—this we know for sure. So studying color in marketing, the ultimate persuasion business, seems ripe for fascinating insights. Here’s a dive into some of the latest research on the topic. I can’t think of a longer-lasting, higher-stakes design decision than choosing your logo design and palette, so colors of major web brands...


ROY G. BIV is Finally Here!

Lovingly packaged with full-color illustrations on every page, “ROY G. BIV” is a great reference or inspiration for designers, artists and color-fans of every stripe. Take a rollicking tour through Jude Stewart's book.


Wunderkammer of Color

I can only hope that fluttering some gorgeous color eye candy before your eyes will produce a lovely warming (or cooling) effect, depending on where you are.


Why Do Horizontal Stripes Rule in Maternity Wear?

Jude Stewart answers a question that has plagued women for years: If horizontal stripes make you look fatter, why do they dominate maternity wear? Is it just a cruel conspiracy? The latest research suggests it's not.