7.23.14 / The Uniform Makes the Prince


This is Crown Prince Wilhelm of Germany, whose full moniker is Friedrich Wilhelm Victor August Ernst. He was the last Crown Prince of the Kingdom of Prussia and the German Empire. Note the death’s head on his hat, this prefigured the symbol of the criminal Nazi SS. Everything on this uniform carries symbolic weight. After his father’s abdication, the Prince was a member of the right wing Stahlhelm, which merged in 1931 into the Harzburg Front, a militant organization opposed to the democratic Wiemar Republic. Beware Europe! Anti-democratic groups are rearing their skin heads again.


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Legends in Advertising Awards
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is the co-founder and the co-chair of the MFA Designer as Author program at the School of Visual Arts. He writes the Visuals column for the New York Times Book Review and the Graphic Content blog for T-Style. He is the author, coauthor, and/or editor of more than 120 books on design and popular culture, including the recent book Born Modern: The Life and Design of Alvin Lustig (Chronicle).