3.12.14 / Bradbury Thompson's Ga Ga Moment
With all Bradbury Thompson‘s (1911- 1995) typographic accomplishments as editor/designer of Westvaco Inspirations, design of the “Washburn Bible” and countless other works, it’s easy to forget he was art director of Mademoiselle magazine.
This 1952 issue is an important example of how he steered this magazine for young women into the calm waters of economical typography, while emphasizing smart visuals. His signature co-mix of old and contemporary graphic elements is nicely presented on the cover and a few of the interior spreads (at a time before color for the run-of-the-book was economically feasible).
There’s also a nice little triffle: The Ga Ga dress. Is Lady Gaga a Mademioselle fan, too?
For more on Thompson go here.
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is the co-founder and the co-chair of the MFA Designer as Author program at the School of Visual Arts. He writes the Visuals column for the New York Times Book Review and the Graphic Content blog for T-Style. He is the author, coauthor, and/or editor of more than 120 books on design and popular culture, including the recent book Born Modern: The Life and Design of Alvin Lustig (Chronicle).