What I liked about ’80s design was its disco, anything goes, Studio 54, modernist-be-damned reverie. Pretentious, yes! But also not as self-seriously somber as today. Perhaps it was the bubble of affluence brought on by Reagan’s trickle-down economics. But it was a moment when the baby boomers showed their rebellion in establishment ways. This and the next two Daily Heller’s are about some randomly representative artifacts of a curiously transitional moment in time. Today: Knoll’s Venturi Collection of Chairs.
Typical of the Po-Mo aesthetic with a pinch of Memphis, this brochure was created by the Knoll Design Group with a die-cut on the front and back covers and interior photography that gave a playground aura to the timely furniture. Were they comfy? That’s debatable. But they were emblematic of a period. Or as Knoll states:
“The collection of chairs, tables and sofa created for Knoll in the 1980s by Venturi served as a physical statement of their willingness to reference and indulge in the more traditionally ornate styles of design. The chairs exemplified Venturi’s fascination with the façade; the idea that period styling could be applied for purely decorative purposes to a more functionalist frame. Breaking down barriers between traditional and modern design, Venturi’s collection incorporated a wide range of major historical furniture styles, such as Chippendale, Queen Anne, Empire, Hepplewhite, Sheraton, Biedermeier, Gothic Revival, Art Nouveau and Art Deco.”
Whether you design your own typefaces, design type-centric pieces or create gorgeous handlettered projects, we want to see your work—and share it with our readers in a big way.
Enter today for a chance to be featured in Print magazine, receive a prize pack from MyDesignShop.com, and more.