With all the commentary about the exclamatory Jeb! (Bush) logo, including this, the exclamation point gets a raw deal. I recently found an extremely striking usage from Holland in the late 1920s. Never mind that it is a brochure for fertilizer—that’s not the entire point. Handled with style, the exclamation gets right to the point.
The Ultimate Guide to Color
In this collection of all things color, you’ll find thirteen resources for helping you rediscover inspiration and creativity in your work. From palette-building techniques to color theory, this kit will give you a comprehensive library of resources. Through the books and videos included, you’ll be able to take a look back through the major milestones in color history and then see how they affect current color communication and trends. Head over to Print’s online store to check it out.