Special Advertising Note: The following sponsored content is provided by one of Print’s partners, Company Folders.
Designers consistently make choices about media and messaging, as it’s an important relationship to consider.
“The medium is the message.”
The mechanism we use to convey a message (such as a piece of paper) will influence how the given message is received. We know that design is all about communication, so it’s critical to consider the tools you use to translate your brand’s intended message and meaning.
In the case of print media, when your design is printed on a common, standard medium, that’s exactly the impression your audience will receive—something common and standard. Predictable.
On the other hand, we’ve curated some creative folder designs to help you reimagine your printed presentation materials and break out of the common brochure or one-sheet.
Creative Folder Designs + Unique Die Cuts
A presentation folder that’s been cut into an unexpected shape forces your recipient to take notice and gives the design a unique edge. Thinking outside of the default “9 by 12 rectangle with two pockets” opens up a ton of new possibilities. With that in mind, here are some creative folder die cuts to make your marketing collateral truly eye-catching.
Similar to a “triptych” from classical artwork, these folders have three panels instead of two, allowing for more pockets and more space for design elements or written information.
Folders with expandable pockets can hold more documents than usual. This die cut is useful when you have a ton of material to present and want to ensure that it all stays secure.
These folders are reinforced with thicker edges to help prevent tears and dogearing. The reinforced section is essentially “folded in,” allowing you to place design elements on the inside of the folder even with one-sided printing.
With the addition of tabs (on which can you print eye-catching text or logos), these folders are easy to notice even when they’re in a pile of other documents or inside a filing cabinet.
Particularly useful for special events, photo folders let you present your recipient with a memento of the occasion that’s framed in a stylish and professional way.
Card folders are just right for holding hotel key cards, gift cards, or other small card-sized materials. The smaller size makes the card easier to display and prevents it from rattling around loose inside the pocket.
Even More Unique Folders
Folders with unique shapes don’t always fit into neat, easily definable categories. Here’s an assorted potpourri of folder die cuts that are sure to turn some heads.
Is there a type of folder die cut you really love? Want to show off your own folder die cut designs? Please share your thoughts with us.
Looking for more paper folding ideas to ramp up your creative inspiration? Check out Paper Folding Templates for Print Design for designs to use in business and in play.