Design Thinking

What is design thinking? This creative approach has been deeply influential in the design world in recent years, leading to heated debate about the design thinking process, both pro and con. Imprint has provided a online forum to explore graphic design thinking as it is put into practice with clients and within companies—essential reading for today’s designers, art directors, and design leaders.

the 99U Conference

#99Uconf: 99% Perspiration, 100% Inspiration

Weeks before the June 7 opening of the #99Uconf, $1000 tickets were being scalped on Twitter. People sounded desperate to attend — at any price. I spent three packed days and evenings — making my way between the kickoff party at The Vine event space to the main conference site, Alice Tully Hall at...