Design Topics

feature

Designer of the Week: Tosh Hall

PRINT Designer of the Week Tosh Hall's eye for what makes a brand unique has helped him and his team to build unique branding around the world.

Oliver-Twist

The Resurgence of Yellow Book Covers

Yellow book covers are huge again, say the pundits. Why and how - and where's a color fan to locate the sunniest designs out there? Here's your guide.

petit-gateux

Persuasive Advertising: Connotations & Associations

“Turn the mind toward,” or ad vertere, is the ideological cornerstone of advertising. Determining what visual communication will turn the target audience’s mind to believe in a brand or product requires specialized research into the consumer’s motivations and values. Specialized training in visual communication combined with the ability to execute a compelling visual is not a...

copyrightlaw

Copyright Basics for Graphic Designers

Knowing your rights as a graphic designer when it comes to copyright laws is imperative. Not only does it protect you and your designs, but it also protects creativity for all artists. As a basic review of what copyright is and what it protects, we pulled this excerpt from HOW Design University’s Intellectual Property...