04/22/2014: Pantone match Instagram

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Clever idea for an Instagram account by Inka Mathew of Green Ink Studio. She takes everyday, small items and and places them over their predominant PMS chip match. For example, behold the Pantone number of the blue Fruit Loop below (a perfect match at 630 C). The result is often surprisingly striking, bringing out unexpected details in objects often taken for granted. Check out the tinypmsmatch on Instagram here. Via Design Observer.

Pantone match Instagram: Clever idea for an Instagram account by Inka Mathew, taking everyday, small items and and placing them over their PMS chip match.