Some Quirky Roman Letters

The Roman Letter at the base of the Trajan Column is the paradigm of western typography. But Rome produced its share of less paradigmatic and phlegmatic alphabets. These clipped from some popular magazines of the 1930s show the range of quirkiness.

2 thoughts on “Some Quirky Roman Letters

  1. Ron Rifkin

    In the early 80s I was fortunate to be hired by a Florentine ad agency as an art director (I spoke no Italian!). I wanted to be inspired by Italian design and they wanted the coup of having an American on their team. (they used to introduce me to prospective clients as “nostro americano”) What I found, however, is that they were at least 20 years behind in advertising and graphics. Those awful letterforms where everywhere and anachronistic even then. Now, of course, they’re quaint and charmingly retro. (and your wife has done a great job of revealing them to this generation of designers)

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