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ROY G. BIV: Outtakes from a Color Maven Tour

Color mavens, the universe just keeps on giving. One month into the release of my new book ROY G. BIV: An Exceedingly Surprising Book About Color, I’ve amassed a wealth of intriguing new facts, lore and stories. Here are a …

KISSMetrics infographic as seen in http://www.fastcompany.com/3009317/why-is-facebook-blue-the-science-behind-colors-in-marketing

The Science, Business and Voodoo of Color in Marketing

Color persuades—this we know for sure. So studying color in marketing, the ultimate persuasion business, seems ripe for fascinating insights. Here’s a dive into some of the latest research on the topic. I can’t think of a longer-lasting, higher-stakes design …

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ROY G. BIV is Finally Here!

Lovingly packaged with full-color illustrations on every page, “ROY G. BIV” is a great reference or inspiration for designers, artists and color-fans of every stripe. Take a rollicking tour through Jude Stewart’s book.

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Wunderkammer of Color

I can only hope that fluttering some gorgeous color eye candy before your eyes will produce a lovely warming (or cooling) effect, depending on where you are.

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Why Do Horizontal Stripes Rule in Maternity Wear?

Jude Stewart answers a question that has plagued women for years: If horizontal stripes make you look fatter, why do they dominate maternity wear? Is it just a cruel conspiracy? The latest research suggests it’s not.

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5 Reasons You Must Go to HOW Design Live 2013

Designers! (And here we all picture the stern elegance of Project Runway’s Tim Gunn, locking his gaze with our over trim, gold-rimmed glasses.) If you haven’t already registered for HOW Design Live 2013, you’ve got just about a month left …

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Drunk Tank Pink: The Power of Color in Marketing

Color sells, it persuades, it cajoles, but how exactly does it wield such power? In the book “Drunk Tank Pink” author and NYU professor Adam Alter peers into how seeming innocuous factors of daily life—colors, names, visual symbols—can drive consumer …