Logo Design Examples & Advice

Take a journey through Print’s library of great logos. You’ll find tips and inspiration to help you design a logo and add the needed appeal to your project.

The Bottle’s the Thing: The Branding Evolution of Soda Pop

My fascination with brand design started with the soda-pop realm. I’d always loved leafing through old magazines and usually paid more attention to the advertising in them than the articles. Because my father had a collection of Life magazines beginning with the first issue in 1936 and continuing through the World War II years,...

Keeping Everyone in the Loop: 50 Years of Chicago “L” Graphics

A recent visit to Chicago reminded me of how enamored I am of its rapid transit. It’s so much a part of what makes Chicago unique and exciting to me. Chicago is one of those cities with a “sound” to it—San Francisco being another—and the elevated “L” system is the reason why. Much of...

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Secret Society Stickers

Steven Heller takes a look at the coats of arms of secret societies around the world, circa 1900.

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The Right Is Always Wrong

In Europe, hardline racist ideologies are making inroads. This resurgence is accompanied by symbols that are eerily like the Nazi iconography of hate.