Today's Obsession: My CMS, Myself

At Poynter, there’s a candid discussion of what a company’s content management system means to the company. Probably not the sexiest topic to those designers who work in terms of look-at-this-gorgeous-artifact-i-created, but definitely worth looking at. From my perspective, this is what visual design is becoming: a craft which orchestrates ways to communicate.

CMSes are weird birds, and there are thousands of them for various purposes. We’ve looked at a few here at imprint, like Stacey and Cargo Collective. This article looks at the ways a few companies have strung together many different applications to create an ecosystem of publishing tools specific to their content.

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