Steven Heller peels off Dr. Bronner's iconic soap label.
From big-box retailers to corner stores, arresting package design has always had its place. Package design that connects with the audience can be an incredibly rewarding experience for designers. It means that superb research was executed and that the hours of hard work has paid off. From the course, Consumer Packaging Strategy, instructor Jennifer Tausch...
Bare Bottle is a limited-edition collaboration project between winemakers and designers to add more aesthetic appeal to wine label design.
On the way to achieving first-class citizenship, women became first-class tobacco consumers. Steven Heller examines vintage cigarette ads.
Dooley talks with pop culture archaeologist Warren Dotz, author of books on design artifacts such as packaging labels for firecrackers... and Elephant Love.
Victor Margolin offers an in-depth look at 50's and 60's jazz album covers.
My fascination with brand design started with the soda-pop realm. I’d always loved leafing through old magazines and usually paid more attention to the advertising in them than the articles. Because my father had a collection of Life magazines beginning with the first issue in 1936 and continuing through the World War II years,...
Ever wonder who designs everyday "stuff"? The stuff that is virtually invisible in plain sight? Steven Heller investigates, starting with Cosmos Combs.
In 1975, the tobacco company of Yerevan, Armenia, ran a contest asking for a redesign of its cigarette packaging. Discover who won—and what happened next.
Steven Heller & Co. are on a quest to bring back one of the design world's lost treasures: Ladislav Sutnar's "Visual Design in Action."