| Subvertisements: Using Ads and Logos for Protest
Now here's a co-option who's time has come. If you're in California, drop in and see the best in political sampling.
March 19ˆ April 21, 2007
Opening Reception:
March 23, 7- 9pm
California State University
Northridge Art Galleries
18111 Nordhoff Street
Northridge, CA
91330 - 8299
www.csun.edu/artgalleries
(818) 677-2156
"Your Sneakers, your iPod or Your Life. Branding has never been hotter. Adults and children alike are targeted by ads and pressured by peers to buy the right clothes, the right toys and the right cars, and often pay extra for the privilege of being a walking advertisement. Many items have become worth killing for just for the logo.
Throughout the world, political artists are taking advantage of highly marketed advertising campaigns to bring diverse social causes to the forefront. An iPod ad becomes an image of torture in Abu Ghraib prison. Insecticide Raid becomes anti-immigrant spray Fraid. Tony the Tiger becomes Frankentony. Whether they are protesting the Viet Nam or Iraq wars, drawing our attention to sweatshop labor, or opposing the use of pesticides and genetically modified foods, these posters provide an alternative view of reality."
For more information call CSPG at 323 653-4662
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