Ten (or More) Things You Didn’t Know About Herb Lubalin

1. His name was pronounced Loo-ball-in, with the accent on the loo. 2. He was color-blind and ambidextrous. 3. Although he ultimately rejected advertising in favor of graphic design, as an agency art director at Sudler & Hennessey he was …

The Fuse Box: Faces of a Typographic Revolution

It’s 1994 and Steve Heller is on a rant about a Fuse magazine font called LushUS. It’s “an abominable typeface. It’s…” “… vernacular carried to an extreme?,” I offer. “Vernacular carried to stupidity,” he replies. “It ain’t funny. There are certain …