Color persuades—this we know for sure. So studying color in marketing, the ultimate persuasion business, seems ripe for fascinating insights. Here’s a dive into some of the latest research on the topic. I can’t think of a longer-lasting, higher-stakes design …
This full-page newspaper ad for the Empire State Relief Fund was created in collaboration between Google Creative Lab and Michael Freimuth’s team at Franklyn. Via ADC Young Guns.
To promote the new DJ mobile app, Urban Ears, Denmark-based Uncle Grey created this poster made out of vinyl that emulates a DJ scratch when scraped with a fingernail. Via Creative Review.
An in-depth look at the evolution of the Star Wars logo, designed by Suzy Rice and used, for example, in this vintage 1977 ad in Variety. Via Logo Design Love.