branding

Meet the Judges: Justin Peters

In this series, we will interview each 2018 Regional Design Awards judge and take a closer look at some of the spectacular work they've created during their career. Meet Justin Peters who has been solving complex branding challenges around the globe for over two decades.

Meet the Judges: Alexander Isley

In this series, we will interview each 2018 Regional Design Awards judge and take a closer look at some of the spectacular work they've created during their career. Meet Alexander Isley, who first gained recognition in the early 1980s as the senior designer at Tibor Kalman’s influential M&Co.

Meet the Judges: Chad Michael

In this series, we will interview each 2018 Regional Design Awards judge and take a closer look at some of the spectacular work they've created during their career. Meet Chad Michael who launched his studio in 2014 after working as head designer for some of New York’s most awarded agencies.

The Unexpected Designs of Famous Designers

The best of the best is what they are known for. Those groundbreaking designs indelibly linked with the designers themselves. But what happens when those designers step outside of their comfort zones? Let's looks at some of the more unexpected works from the likes of Milton Glaser, Alvin Lustig, Michael Bierut & more.

4 Steps for Defining a Target Audience

Identifying your target audience is a key step in establishing a strong foothold in the marketplace. Branding expert Carolina Rogoll shares her vast knowledge on all-star branding in her online course, Brand Building 101: How to Build, Manage and Market a Brand.The following course excerpt dives into the process of defining a brand’s target...