In this Imprint series, Sagi Haviv discusses principles of identity design as they manifest in trademarks created by his firm, Chermayeff & Geismar & Haviv. This article looks at major global organizations, all of which have women as their focus, and how feminine energy is channeled into their identities.
Packaging and brand identity for Stoats, a Scottish oats company by Robot Food. Check out more examples and a review of the direction on BP&O.
Studio MPLS recently updated their website with new work, including this comprehensive rebrand for the country of Belize. Via Design Work Life.
Color palette and typography sell this strong identity package for high-end boutique Cocolobo by Anagrama, a branding firm based in Mexico. See more of their work with the brand here.
Alena Akhmadullina worked with the Cocoon Group to create the vibrant, limited edition Absolut bottle. See more detailed photos from the project here. Via Creative Roots.
Design agency Mucho used a muted color palette and geometric shapes for their branding of cosmetics company Fisix in a way that appeals to both men and women. Via BP&O.