Frederic W. Goudy

Tell Us About Type, Mr. Goudy

Frederic W. Goudy  (March 8, 1865, Bloomington, Illinois—May 11, 1947, Marlboro, New York), was, as most of you know, a printer and typographer who designed more than 100 typefaces, many bearing his name. He was also a prolific author on matters typographic. For your after-dinner enjoyment, here is his essay on art and type, republished in...

To Those Who Retain Their Sanity

If you think design criticism is a new phenomenon, think again. In the November 1928 of Monotype, Frederic W. Goudy (above), America’s leading type designer, sounded the charge against flagrant typographic practice. “The insatiable demand for novelty in printing is giving us, just now, a senseless & ridiculous riot of ‘beautiful atrocities.’ Former products...