green design

The Promise of Tomorrow

Alexis Madrigal’s first book, Powering the Dream: This History and Promise of Green Technology (DaCapo), is a quiet page-turner that anyone concerned with our future energy policy—or lack thereof—should read. A former editor at Wired.com (and current technology writer and Senior Editor at The Atlantic), Madrigal is a talented wordsmith and astute researcher with...

Pepsi Hits Coke With Bottle

The bottle wars – plant vs. petroleum based containers – are heating up between Coke and Pepsi, notes the Atlanta Journal-Constitution (here): Two years after Coca-Cola Co. unveiled a bottle made partly from plant materials, PepsiCo says it is introducing a better one. The Purchase, N.Y. company says it has developed the world’s first...