Ellen Shapiro reports from Abbott Miller's TypoGraphics conference session: Type often has a story to tell—it becomes part of the context, style, strategy, or truth of a client's message.
The work of Lippincott's Rodney Abbot provides for brilliant brand identity examples—think Avianca, Southwest and a collaboration with Monotype.
Michael Dooley discusses the work of Dorothy and Otis Shepard, two pioneers of American Modernist design.
Michael Dooley talks with Mike Salisbury, the art director behind the iconic album cover that distinguished the King of Pop from the rest of the Jackson 5.
Most design firms shy away from creating identities for start-ups. Find out why Chermayeff & Geismar & Haviv takes great pride in this type of client work. Plus, meet three entrepreneurs behind such ventures.
Michael Bierut and his team at Pentagram took on the new identity for giant publishing merger between Penguin and Random House. The new company identity, Penguin Random House, brilliantly simplifies the Penguin and Random House brands into one dynamic and versatile wordmark. The orange bars nod to Penguin’s long iconic color identity and can...
Design agency powerhouse Cinco reveals a stunning UX app design for the Belkin Thunderstorm—where the user has all the control.
Identity designer, logo design expert and HOW Design Conference speaker Bill Gardner is a collector of sorts, and he's inspired by designs and objects that have a story to tell.
As would be expected, a striking identity solution for Function Engineering from Sagmeister & Walsh, in collaboration with designer Wade Jeffree and animator Joel Voelker. The black and white logo uses transparency to create hinges and this method carries over into a typeface, additional icons and patterns used on the back of business cards...
How well-designed is your own brand? Do you give it the same attention you give your client work? Author/speaker/designer Robin Landa has advice on designing your brand.