J. J. Sedelmaier

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History For The Price Of Peanuts

I can't say I think of Planters' Mr. Peanut as a source of historical data, but this colorful little "Paint Book" from 1935 would seem to indicate otherwise.

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Post-Modern Storybook Illustrations

I consider myself very lucky to have been exposed to children’s books as a kid that were published way before my time—it gave me a wonderful perspective on everything from design and illustration to historical content. A good example is “The Modern Storybook” from the 1930′s. I grew up reading my father’s copy of...

Hirschfeld, Do Re Mi, and Peacock Feet

  I’ve always loved Al Hirschfeld’s work. It seems so timeless and each image he created was always a treat to visually wander through—even without his playful “Ninas.” He had solidly established his style of designed caricature by the mid 1930′s and it changed little until he passed away in 2003. While browsing in...

Graphically Seasoned Greetings!

Last year at this time, I did a post on past holiday cards that J.J. Sedelmaier Productions, Inc. has sent out over the years. This year I’m presenting some of the greetings the studio has RECEIVED throughout the years! They all speak for themselves . . . and my apologies to Steven Heller and...

A True Visionary Gives Chicago A Landmark Branding Campaign Circa 1920-30

(This piece is a much expanded version of an article co-written with photographer/writer John Gruber for Print Magazine and the British trade mag Ads International in 1998.) The thought of Chicago in the 1920’s usually conjures up images of gangsters, Prohibition, and other Roaring 20’s clichés, but there was another movement in the Chicago...