Logo designs that incorporate a company’s ethos have a unique ability to create a community of brand activists. These logos augment brand loyalty by aptly establishing credibility into the logo mark through a visual demonstration of the company’s trustworthy character traits. Designers strategize on how to mirror the brand’s ethos when conceptualizing a logo design...
Our friends at Siegel+Gale weigh in on the 2024 Summer Olympics city bid logos from Paris, Rome and Los Angeles.
In contrast with his elaborate package, label and trademark design, O.H.W. Hadank's logos (zeichen) were more modern—simple and elegant.
Designer of the Week Brad Wofford talks about the benefits of working in-house, his recent experience designing an app, 8 tips for designers today + more.
Check out digital product designer Gal Shir's creative apps, gorgeous animations, and cool logo design for an equally cool website for designers.
In a new Kickstarter campaign, two Pentagram designers aim to reissue NASA's Graphics Standards Manual, detailing an old NASA logo design.
Design legend Milton Glaser reflects on his dear friend Massimo Vignelli.
Designer of the Week Richard LaRue, an art director with some great logo design under his belt, talks benefits of living "a well-designed life" & more.
Designer Bill Gardners shares how LogoLounge creates their annual logo trends report. View the HOW Design Live presentation on the trend report process.
Designer Jim Krause finessed his graphic design process, illustration and photography skills during his decades of experience in the design arena. He produces stellar logo design, illustration and other design projects for a myriad of clients, both small and large. Some of his past work includes creating designs for Microsoft, Kodak and Levi Strauss. A multidisciplinary...