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Book Jacket Modernism

Book jackets are a wellspring of graphic styles and often mirror what is going on in the design culture. Here are two vintage examples.

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Overcoming Graphic Malaise

This selling tool for American Crayon Company vividly shows how modernism transformed the ordinary graphic malaise of the 1930s, ’40s and early ’50s.

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04/18/2014: Helvetica perfume

Here’s a collection of some creative uses for Helvetica, which include a lager, poster design, and this amusing perfume ad campaign. Helvetica Perfume, cleverly described as the ultimate Modernist perfume, is a product of creative collective Guts & Glory and …

The History of Graphic Design

Laurence King Publishing recently released two “mini format” editions of books originally published ten years ago: “American Modernism” by R. Roger Remington and “No More Rules” by Rick Poynor. The two books pair well because they make clear how, and …

An L.A. View of Meggs's N.Y. School of Design

Everyone will approach the fifth edition of Meggs’ History of Graphic Design through their own personal filters. Steve Heller’s already done his overview of the print and digital versions. Paul Shaw may pick up his Blue Pencil to correct factual …

Father of Modern Advertising

He couldn’t hear but he sure could see. Earnest Elmo Calkins, arguably the father of modern art in American Advertising, introduced elements of European Modernism to our shores. This story begins in 1925 at a playground of modernity in Paris …

Today's Obsession: Design Process of an NYC Subway Map

Here’s an interesting counterpoint to one of Steven Heller’s pieces at nytimes.com about the design of the New York subway map. While the Heller piece is a good survey of the history of the maps, this is a good from-the-trenches …