packaging

iotd_072114_kido_feat

07/21/2014: Kid O packaging

Bold colors, san serif fonts and simple, clean design. Studio Lin does an excellent job reflecting the style and clean design of the Kid O baby toys. Other nice touches include turning line art versions on one side of the box and using a neutral brown to note the practical information about the toys....

iotd_krampus_feat

05/26/2014: Krampus defence kit

The Regional Design Annual is your chance to represent the design scene in your region. Plus, all winners will appear in our highly searched index of winners. Enter today. Out of the Midwest Region comes RDA winner Swink, whose Krampus defence kit self-promotion for both themselves and Theory Three shows off their packaging skills and...

iotd_1018_yonder_feat

Image of the Day: 10/18/2013: Chocolate packaging

Alex Register created the identity and this sophisticated packaging for the Yonder & Co. Chocolate Shop. The look establishes a specialized handmade quality to the product and the primary color scheme allows one to easy distinguish the varieties. You can check out more pictures here. Via The Dieline.

iotd_0711_stoats_feat

Image of the Day, July 11, 2013

Packaging and brand identity for Stoats, a Scottish oats company by Robot Food. Check out more examples and a review of the direction on BP&O.

iotd_0605_cocolobo_feat

Image of the Day, June 5, 2013

Color palette and typography sell this strong identity package for high-end boutique Cocolobo by Anagrama, a branding firm based in Mexico. See more of their work with the brand here.

Litho-Mania: Marketing with Lithography, Circa 1939

My last post concerned the photoengraving industry of the pre-Depression period. This week it’s pre-WWII lithography! Litho Media: A Demonstration of the Selling Power of Lithography, published in 1939 by Roger Stephens and edited by H. Homer Buckelmueller and Colin Campbell, is a 206-page, 12-by-15-inch slipcased bible produced to help publicize the successful and...

Black Dahlia Murder, Part 2: The Victim’s Makeup

Wrapping up my interview with crime historian Joan Renner, we delve deeper into an unsolved murder mystery. Joan explores her theory that the victim’s Black Dahlia persona began when she was still alive. Read part one, with more details of the Dahlia investigation, here. Our conversation picks up with Joan describing her passion for...

Lissitzky, Cut It Out!

The Lenin Tribune designed by El Lissitzky from 1920-1924 is an oft rebuilt icon of Modern “graphic” Constructivist architecture.  In 1984 (a fitting Orwellian year for celebrating utopia) Paul Groenendijk and Piet Vollaard issued a set of five avant garde architectural cut-out and paste-up models, of which the Tribune was one. They are now...

It's Cute, But Not That Cute

The 2012 Fiat 500 is cute, but doesn’t hold a spark to the 500s of old. The new Fiat is compact, like a Mini and rotund like a VW, but the original doesn’t compare to the stubby little Fiat L. Take this Fiat Cinquecento, for instance, it was imported from Italia – so small...

Cara MIO

One of the most intriguingly disturbing television commercials on air at the moment is for MiO, a “revolutionary” liquid water enhancer “that gives you something premade drinks never could.” I must say there is something very SNL about this product. Apparently, it is a 21st century Kool Aid. Packaged handsomely in an egg-shaped squirt...