type

type-anatomy

A Quick Guide to Type Anatomy

Ever want to design lettering that causes eyes to glaze over in amazement, such as the letterings of Jessica Hische or Louise Fili? The first step is to learn the basic letterforms. From HOW Design University’s course with Type Camp, Letterform Design I, we grabbed some useful diagrams on type anatomy. The workshops Letterform...

creativemess

Tips and Techniques for Adjusting Type in InDesign

Tactfully kerning letters to the appropriate places and ensuring that the lines of text are at the perfect leading size for easy legibility are tasks that we typography nerds revel in and get lost in. We obsess over the microscopic details of alignment and placement. Fortunately for us, InDesign has useful features to make...

fontsandtypefaces

4 Strategic Customized Fonts and Typefaces

When approaching the ideation process for brand identity and logo design, one of the most crucial considerations is the typeface selection. What will be of the best use — serif, sans serif, decorative or script? A typeface infuses your design with emotion and meaning, defining your brand’s identity in every medium, from packaging and editorial...