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Swiss Style: The Principles, the Typefaces & the Designers

Jan 31, 2020
4 min

Swiss Style: The Principles, the Typefaces & the Designers

By: Callie Budrick | January 31, 2020 ___________________________________________________________________ Print has been acquired by an independent group of collaborators—Deb Aldrich, Laura Des Enfants, Jessica Deseo, Andrew Gibbs, Steven Heller and Debbie Millman—and soon enough, we’ll be back in full force with an all-new look, all-new content and a fresh outlook for the future! In the meantime, we’re looking back at some of our favorite pieces. Enjoy. If you’re a designer

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A Brief History in Layout Design: The Early Grid Systems

Dec 4, 2016
2 min

A Brief History in Layout Design: The Early Grid Systems

We hear about International Style, also known as Swiss Style, often. And for good reason. The asymmetrical organization of design elements captivates the eye and the mind. International Style is famous for disrupting print design. Let’s review the history of early grid systems for layout design that led up to the International Style. Sessions College professor Thom McKenna explains the early grid systems in this excerpt from his course, Advanced Layout Design: Early Grid Syst

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The Swiss Underground In NYC

Sep 10, 2014
4 min

The Swiss Underground In NYC

Jesse Reed and Hamish Smyth at Pentagram recently obtained exclusive permission from the NYC Metropolitan Transit Authority (MTA) to reissue the 1967 loose-leaf Subway System Standards Manual as a hardcover book, the one that ’twas born of the collaboration of Massimo Vignelli and Bob Noorda. There was one condition: the reissue will only be available during the length of a 30-day Kickstarter campaign, which launched today. I usually don’t promote Kickstarters (because I’d be

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