Designer Max Pirsky Gives Us A Color Story Worth Reading About

Posted inBranding & Identity Design
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Berlin-based graphic designer Max Pirsky developed Elena Demireva's brand identity with color at the core of it all. Inspired by the "E" in Elena's name, Pirsky used three colors to embody the letter in a modern and simple way. From the peachy palette to the blue hues, we're obsessed with these dynamic color stories.


Elena Demireva is an Interior & Mood Designer working in Sofia and Amsterdam. She's got a thing for color combinations. The visual identity takes inspiration from color cards and material samples, her three step process, as well as the letter E. This simple system allows her to constantly customize her stationery and personalize deliverables.

Designed by Max Pirsky