BrandBox: QAnon, a Brand Audit

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PRINTCast: The PRINT Podcast Studio is a curated collection of cutting-edge podcasts we love about design, creativity, branding, books, and further subjects afield. Soon, we’ll have a dedicated digital listening room. In the meantime, we present the latest episode of BrandBox, “a (playful and thoughtful) podcast on the strategies and effects of brands.”

QAnon went from the netherrealms of the internet on 4Chan to the tongues of prominent politicians, and in this episode of BrandBox, hosts Tom Guarriello and Mark Kingsley explore the brand behind the conspiracy theory—and how it became the prominent fringe force that it is today.

Show Notes

SVA Masters in Branding program // Music courtesy of Mikel Rouse // Dr. Tom Guarriello // Mark Kingsley