Nide.co is a unique brand that has been designed with the help of LaPetiteGrosse Agency. The brand was created with the mindset of meeting the actual expectations of consumers.
Those expectations are at the base of each of the products, from the packaging to each solution's formula. Because customer loyalty is at the root of the brand, creating accessible and approachable packaging was the driving force. With minimal design, a muted color palette playing of the primary colors, and a simple sans serif font, this is a cosmetic brand for anyone and everyone.
Project made for Nide.co with LaPetiteGrosse Agency
Art Direction and Packaging: Camille Buisson
Photographer : Clara Bergès @claraberges