Influential brand consultant Wally Olins has died yesterday and a number have tributes popped up around the internet. Co-founder of British design firm Wolff Olins and founder and chairman of Saffron Brand Consultants, Wally Olins was also a prolific author and speaker, who welcomed the debate of his ideas over the power of branding. His latest book, Brand New: The Shape of Brands To Come, was just recently released (see the cover below). Read a tribute to Olins here.
