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THE CAUSE
The British Heart Foundation is dedicated to preventing premature death from heart disease.
THE CONCEPT
“We wanted to play on the idea of the heart ‘beat’ and the idea of‘beating’ heart disease. We decided to combine the two differentmeanings by overlaying a heart (the idea of it pumping blood) on top ofthe word ‘BEAT.’ ”
See the complete set at My Design Shop. There are only 25 of each design, and they all come with a handmade hang tag and are individually numbered. All proceeds will go to the charity that the designer has chosen.
BROWSE OTHER DESIGNERS Atelier Télescopique for Fondation de France
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Büro Destruct for Greenpeace
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Christoph Niemann for Doctors Without Borders
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Deanne Cheuk for Smile Train
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Ed Fella for Pacifica Radio
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Geoff McFetridge for Gabriella Charter School
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HORT for Amnesty International
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James Joyce for Save the Children
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Laurent Fetis for The World Wildlife Fund
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Rick Valicenti for Court Appointed Special Advocates (CASA)
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Si Scott for The World Wildlife Fund
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Spin for Bone Cancer Research UK
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