Head To Head In Germany

Posted inHistory
Thumbnail for Head To Head In Germany

The 1930 German manual titled How To Design Everyday Design provided commercial artists all the tips they needed to know to become a solid working one in pre-Hitler Germany. Published in four volumes, the samples here come from the book on designing letterheads, billheads and logos. German designers understood almost better than anyone else how to make effective use of these image spaces. They were skilled at type and lettering, and it ultimately proved useful when the Nazis came into power three years later, when the training was used to present the graphically powerful side of the party and nation. These, however, do not represent politics or repression, but plain old smart, modernistic and new typography.

Wie?Karl Bendlers

Dinther & Wendelheim

Danner & BrunneMax HinrichsenRhein StahlwekeH. MarbachErwald & Korner

The deadline for the Regional Design Awards has been extended, but only until April 30.

Your judges: Sagi Haviv, Rebeca Méndez, Nancy Skolos, Alexander Isley, Chad Michael, Gail Anderson and Justin Peters.

PRINT 2018 Regional design awards