04/08/2014: Function Engineering identity

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As would be expected, a striking identity solution for Function Engineering from Sagmeister & Walsh, in collaboration with designer Wade Jeffree and animator Joel Voelker. The black and white logo uses transparency to create hinges and this method carries over into a typeface, additional icons and patterns used on the back of business cards in the system. Check out more of the work here. Via Looks Like Good Design.

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