• PrintMag

06/06/2014: New Penguin Random House identity

Michael Bierut and his team at Pentagram took on the new identity for giant publishing merger between Penguin and Random House. The new company identity, Penguin Random House, brilliantly simplifies the Penguin and Random House brands into one dynamic and versatile wordmark. The orange bars nod to Penguin’s long iconic color identity and can be used alongside other imprints seamlessly. Check out more here.


#Penguin #logo #RandomHouse #MichaelBierut #wordmark #identitydesign #Pentagram #branding

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