BrandBox: Battling the Emotional Exhaustion of 2020
PRINTCast: The PRINT Podcast Studio is a curated collection of cutting-edge podcasts we love about design, creativity, branding, books, and further subjects afield. Soon, we’ll have a dedicated digital listening room. In the meantime, we present the latest episode of BrandBox, “a (playful and thoughtful) podcast on the strategies and effects of brands.”
"We are exhausted. Not just the local 'we,'" BrandBox co-host Tom Guarriello says, "but the broader 'we' of America, and perhaps the world. We are exhausted.
"2020 has been the most exhausting set of circumstances I think I can ever remember."
There's COVID. The presidential race. And on and on.
So what can we do about it—and what do brands have to do with it?
Here, in a cerebral and philosophy-laden discussion, Guarriello and co-host Mark Kingsley probe the political realm of emotions.