• PrintMag

Chalk Talk


Chalk one up to beautiful lettering. Dana Tanamachi was crowned the queen of hipster graphic design in The Wall Street Journal this past weekend. As Rachel Wolff writes:

In Brooklyn, where hipster nostalgia reigns supreme, a young graphic designer has found sudden success in an unlikely medium: chalk.

Tanamachi, formerly a designer at Louise Fili Ltd., has mastered the chalk board with her delightful blend of retro typography and contemporary craft. Ms. Wolff continues:

Jobs soon followed with New York’s Ace Hotel, the British Columbia winery Nagging Doubt and Rugby Ralph Lauren, for which Ms. Tanamachi made a series of window displays in type reminiscent of 1940s-era signage.

The WSJ article includes a wonderful video of Tanamachi making her complex process seem so easy. See it here.


#DailyHeller #DanaTanamachi #StevenHeller

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