Letterheads: Then and Then
Whatever the fate of the printed page, letterheads (actual or virtual) will never disappear. What’s more, they will always change. Maybe not as radically as these 1931 examples of before and after, but typographic styles will denote changes in attitudes and technologies.
These were samples from a paper promotion that show how the old-fashioned and the new-fangled differed yet followed the same formal standards.
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About Steven Heller
Steven Heller is the co-chair of the SVA MFA Designer /Designer as Author + Entrepreneur program, writes frequently for Wired and Design Observer. He is also the author of over 170 books on design and visual culture. He received the 1999 AIGA Medal and is the 2011 recipient of the Smithsonian National Design Award.View all posts by Steven Heller →