• PrintMag

Weekend Heller: Plagiarism, No. Thanksgivanukkha, Si.

Let’s Get Real If you’re looking for a definition of plagiarism look below and read this story about a ripoff of a logo by Louise Fili for a Texas restaurant, Aventino, from LogoThief. There’s copying and then there’s COPYING. And seriously, if you’re going to copy, don’t do every little graphic flourish. And changing the type is NOT enough. But this is more layered than just a blatant unethical act . . .

The bitter pill is this: While some online logo firms may be free of sin, they all undercut professional designers with ridiculously low charged fees. Since volume is the key to their success, the likelihood of “borrowed” designs increase exponentially. And if the work is being done in parts of the world where copyright and trademark registration isn’t respected, every designer who shows work on a studio or business website is at risk.

A logo is as important as any other business decision. Know your designer. Due diligence is required.

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Happyholiholydays You’ve heard about turducken. Here’s the printing equivalent:

You can find them for sale $5 each or $20 for sets of 6 at the Melodia Holiday Bazaar. Sunday November 24, 4:30-6pm. 245 W 77th St @West End Av in the Collegiate Church.

Competition for Designers Have you created a great design for a once-in-a-lifetime event? Enter your work in the new competition, Print Celebrates Design, which recognizes outstanding design work created for specific events and holidays.

#DailyHeller #logothief #StevenHeller #Thanksgivanukkha #louisefili #plagiarism